DIE KRAFT ( THE POWER ) ! ! !

DIE KRAFT ( THE POWER ) ! ! !

DIE KRAFT- A new magical Shop + studio is opening in Kreuzberg!!! 
Margot and Lu are happy to invite you to The Opening Party on Saturday 6th July 
( Berlin Fashion Week ).
 FASHION – VINTAGE – CUSTOMIZED PIECES – UNIQUE DESIGNERS
STYLING WALL / CHANGING AREA FOR FUN PHOTOS ( STYLE YOURSELF + BUY A COOL POLAROID SHOWING YOUR COOL, UNIQUE STYLE……GEIL 😉 )
MUSIC – DRINKS – FUN 
COOLABORATION #1 
10% off all LU LA LOOP 
 
You can find us at  Solmsstraße 30, 10961 Berlin  
( Hinterhof, Backyard )
4pm-9pm
 
Disclaimer: Visual animated “mood board” for reference only!!!- This is a representation of the final concept- Credits are available upon request. 
 
DIE KRAFT ATELIER, SHOP + HANGOUT


Margot + Lu invite you to discover DIE KRAFT, a magical destination bursting with colours and unexpected treasures where you can shop, hang out and style yourself.


In this wild and tropical universe, Margot + Lu will present fresh and exciting pieces from their labels, IAMKILOGRAM and LU LA LOOP, made with love in Berlin at the DIE KRAFT atelier. Alongside the gurls’ designs, DIE KRAFT will showcase bright and bold items by creatives from around the world—think kawaii, street couture, customized vintage, DIY clashing cultures and costumes for musicians, performers and drag artists. Part of the adventure will be to seek out amazing talents and show them the love they deserve!! Practically everything will be for sale, so anyone and everyone can find their own special treasure to take home.


Margot + Lu’s dream for DIE KRAFT is to create a playground for many creative energies, reflecting their welcoming and playful ethos, and passion for fusing music, fashion, art and performance. As well as plans to start a blog, providing a platform for their favourite mixes and videos, the gurls are open to hosting occasional events and collaborations with like minded designers and artists. Get in touch with your ideas!


Who are Margot + Lu?
Margot (IAMKILOGRAM) + Lu (LU LA LOOP) are two designers who met in Berlin and became friends over a shared love for the DIY subcultures of the 1980s and 1990s, fashion, streetwear, music, art and costume. Both gurls are part of the Berlin independent designer scene—DIE KRAFT was born from a desire to champion their fellow creatives, and provide an open and supportive space where people can connect and express themselves freely.


Margot – I have forever been passionate about collecting treasures from all around the world. I love to travel and always explore the flea markets of whichever place, city or village I am in 🙂 I have long wanted to open a tiny, lovely shop in which I can share my latest finds and support independent designers like myself.  After years of dreaming, here we finally are — DIE KRAFT !!


My brand, IAMKILOGRAM, is inspired by my love of collector’s vintage sportswear, adorned with fun and unusual slogans and motifs that I reuse in my creations, giving them a joyful and playful aspect. All of my pieces are unique and collector’s items!


Lu – I always dreamt of having a shop selling artistic, experimental, wonderful things, where a sense of extreme freedom reigns. I am a huge lover of DIY culture and adore Tokyo’s vintage kawaii stores and their embodiment of a punk, creative ethos. I also feel deeply connected to the cult stores of the 1980’s and 90’s such as Screaming Mimi’s, Sign of the Times and Patricia Field NY. These were the kind of places where alternative and independent artists and designers came together, that people could wander into and find something truly inspired — it is my passion to bring this energy into DIE KRAFT. It will be a place where you can style yourself, take photographs, have a music session, a small fashion show, and be creative with others. Essentially, it can be anything we want it to be. Now is the time to dream! X
My brand, LU LA LOOP creates streetwear couture, Ltd pieces, unique wearable art + special stage/ performance pieces for Musicians and Performers..often collaborating with noise Artist AJA.  LU LA LOOP’S Mission is to create art-fashion-costume as one!
 
IAMKILOGRAM
LU LA LOOP
New site + online shop coming soon!! 
COOLaboration #1 is a moodboard where we curate a story for the opening and we welcome Designers to create UNIQUE items to sell with us from the Opening on 6th July. They interpret the story however they like, with their unique, creative vision.
This is something we will continue to do 🙂
Designers we have onboard include- A.achat , Fade Out Label, Tzuji ,  EIRINN HAYHOW, Dream Safari , Therapy Recycle and Exercise + more!!!

FRIENDS + FAMILY ARE ALL WELCOME. 

WE CAN NOT WAIT TO SEE YOU SOON!

MUCH LOVE xxx

DIE KRAFT
Solmsstraße 30 ( Hinterhof ), 10961 Berlin, DE.
contact@diekraftberlin.com ( Margot + Lu )

Buy Now

×
Buy Now

×